"In the eighteenth century Europe, the peasants and artisans in the countryside readily agreed to work for the merchants."

(i) Cottages and villagers were looking for new alternatives to income.
(ii) Tiny plots of land with the villagers could not provide work for all members of the family.
(iii) Advances offered by the merchants made the villagers readily agree to produce goods for them.

(iv) By working for the merchants, they could continue to remain in the villages and do cultivation also.

(v) It was possible to have full use of family labours force.